The business is an established pool specialist supplying above-ground, semi-above-ground and in-ground fibreglass pools, with a focus on difficult-access and non-standard sites. It offers Australia-wide kit pool sales, along with site planning, approvals, engineering coordination, freight, quotations and virtual or on-site inspections.
The business works with four manufacturers and has preferred building, excavation and installation contractors covering the full scope of works across Newcastle, the Central Coast, Hunter Valley and towards Forster. Sales are generated through digital channels including Google, Facebook, TikTok, LinkedIn, Marketplace, the website and paid campaigns, supported by AI and CRM systems.
The current model combines kit pool sales, remote administration and contractor-supported installations with offshore administrative and marketing support in place. The incoming owner may also choose to undertake installation work directly, to maximise cash flow.
Overall, it offers the opportunity to expand Australia-wide sales, develop builder and contractor relationships and grow the above-ground and semi-above-ground pool market, with branding, website, systems, SEO, trailer, tools, support arrangements and manufacturer relationships included in the sale.
*** Please note: We have used stock photos to protect the confidentiality and goodwill of the business. The pictures are indicative only.
